The first time the Klan came to our town, they were met with several hundred counter-protesters and people who just came to watch the show. They raged and shouted, and they all got their pictures in the paper. It was quite a ruckus.
But the second time they came, nobody much cared. They assembled on the courthouse steps, yelled for a little bit to empty streets, then scattered and went home.
They never came back a third time.
There are times when it’s important to stand up and be counted, times when it’s critical to make your voice heard, but there are other times when– almost counter-intuitively– the most powerful tool in your toolbox is apathy.